Services that improve your digital footprint
We help startups and small businesses grow their digital footprint with award-winning digital marketing services.
Attract New Customers
SEO: increase your visibility and search engine placement with a solid SEO strategy. We make sure that your website gets relevant organic visitors through content, technical and onsite optimization.
Content Marketing: increase interest in your product or service through video, blog, white paper, and other engaging content formats that we create, often after a content audit that shows us which forms of content to create and where to place them to reach your target audience.
Paid Advertising: be it Google, Bing, or social media ads (Facebook, Instagram, LinkedIn, or Twitter), target and reach potential customers.
Convert Traffic and Leads
Remarketing and Retargeting: use internet browsing data to present your past website visitors with relevant information that will bring them back to your site to browse, purchase, download and more.
Conversion Rate Optimization (CRO): discover the sticking points on your website. Whether you want someone to download, sign up, purchase, or something else, we can help you determine the best way to get the results you want.
Analytics: no marketing strategy is complete without data to track results and inform next steps. Our team provides insights and actionable feedback to optimize your digital marketing activities.
Retain Enthusiasts and Customers
Social Media Marketing: communicate with those most interested in what you have to say, in real time. Creating a social media presence shows that your company is legitimate and helps create deeper, engaged relationships with customers (and find new ones).
Influencer and Ambassador Management: we have relationships with numerous influencers that can be used to improve brand awareness and engagement.
Email Marketing: get more out of your interactions with your brand’s most engaged customers and prospects by sending targeted, impactful emails to segmented groups of subscribers. We are familiar with various email marketing platforms.
Simplify and Automate with Dime
Custom Branding in Minutes: answer a few questions about your business and we’ll generate a unique logo and essential brand assets so you’ll have everything you need to be on-brand, all the time.
Automated Social Media: tell us about your business and our system will curate your social channels automatically, every day. Grow and engage your audience while expanding brand awareness and sales opportunities for your business — without lifting a finger.
Budget Friendly: with Dime, we’ll get your social media looking great at a price point that doesn’t break the bank.
Digital marketing and sales strategy consulting services: we create and/or refresh marketing strategies for businesses across industries. If you’re just getting started with your marketing activities, or want a new perspective, our strategic services will assist you in identifying what activities you need to implement to meet your goals.
Trainings and talks: we offer digital marketing, SEO, and social media trainings to organizations of all sizes. After an initial scoping session to understand client needs, we customize every session to the exact requirements of the client. Prior to the session, we do an analysis of the client website and/or digital marketing and social media, not only to ensure that our training is as bespoke as possible, but to hand over our findings so that our training can be put into practice from the actionable insights and advice included in the training.
Past and Current Awesome Clients
We're a new type of digital agency
We’re fixing the broken agency model that is cost prohibitive and often ineffective for start ups and small businesses by acting as a partner for every step of the business journey. As a distributed team of freelancers with combined decades of experience across a range of industries and markets, we can offer our services at a fraction of the cost of full time hires or other agencies. (And we’re just, if not more, effective!)
About Careful Feet Digital
Careful Feet Digital originated as the travel blog/brand of founder and CEO Khaleelah Jones. Khaleelah started out as a solo freelancer to support her as she travelled and got her degrees in her 20s. She has also worked at leading startups including Living Social and WellTok, where she was part of a core team that closed $18m in series B funding. She has a PhD in emerging media and an MBA.
During her time as a freelancer, she discovered that many startups and small businesses had no integrated marketing strategy and hired freelancers with little experience in creating cohesive strategies. When the freelancers left, companies couldn’t pick up the pieces and build off of what had been done in the past. She realised that every company needs a scalable marketing partner that’s with them for every step of the business journey, so she transformed her brand into a marketing agency that creates and implements quality marketing strategies and organizational foundations that can last a business years.